Making the Invisible Curriculum Visible

Building the infrastructure for soft skills assessment and development through data-driven evaluation systems

50+
Institutions
10K+
Annual Evaluations
€10M
Target ARR 2030
2016
Founded

The Invisible Curriculum Manifesto

Universities measure grades, not growth. It's time to change that.

Read the Manifesto

The Journey: From Code to Human Development

Education: Dual degrees in Business Administration and Computer Science from UAB (Universitat Autònoma de Barcelona), Executive MBA from IESE Business School. The intersection of technology and human potential has always fascinated me.

Technical Foundation: Self-taught programmer since age 12, created a custom PHP framework, and led technical architecture for multiple startups. This deep technical expertise combined with business acumen from IESE enables me to build scalable EdTech infrastructure.

Global Experience: From corporate environments in Rotterdam and London to entrepreneurial ventures in Barcelona, and now expanding to the USA market. I've seen how soft skills make or break careers—yet they remain unmeasured in traditional education.

Mission: Today, I'm building the technology infrastructure that makes soft skills visible, measurable, and developable at scale. We're transforming education from measuring knowledge to developing whole humans.

Building the Future of Education & Development

Founder & CEO at Kudzu Partners
Building PES (Pro Evaluation System) - our SaaS platform that makes soft skills measurable through 360° feedback, peer evaluations, and competency mapping. Currently deployed at IESE Business School and UIC Barcelona, processing 10,000+ evaluations annually. Targeting €10M ARR by 2030 to impact 1M+ lives.
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Founder at Eureka Simulations
Pioneered experiential learning through 40+ business simulations including supply chain, AI strategy, and leadership modules. Serving 50+ institutions globally with custom and off-the-shelf solutions that bridge theory and practice.
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Founder & CTO at Profe.com
Built the technical infrastructure connecting students with quality tutors across Spain. Developed the platform architecture that enabled scalable one-on-one education support.
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Trusted by Leading Institutions

IESE Business School Partnership

Implementing PES across MBA and Executive Education programs for comprehensive soft skills assessment.

UIC Barcelona Integration

Full deployment of competency evaluation system across multiple faculties and programs.

2024

Launched PES in USA market

2023

Secured partnerships with top business schools

2022

Pivoted to scalable PES platform

Latest Insights

Why Universities Measure Grades, Not Growth

The fundamental flaw in higher education assessment and how we're fixing it...

Read on LinkedIn →
Building EdTech Infrastructure

From custom solutions to scalable platforms - lessons learned...

Read on our blog →
The Future of Soft Skills

How AI makes human competencies more critical than ever...

Read the manifesto →

Let's Build the Future of Education Together

Whether you're an educator seeking to measure what matters, an institution ready to implement competency-based assessment, or an investor interested in scalable EdTech infrastructure—let's connect.