Making the Invisible Curriculum Visible
Building the infrastructure for soft skills assessment and development through data-driven evaluation systems
The Journey: From Code to Human Development
Education: Dual degrees in Business Administration and Computer Science from UAB (Universitat Autònoma de Barcelona), Executive MBA from IESE Business School. The intersection of technology and human potential has always fascinated me.
Technical Foundation: Self-taught programmer since age 12, created a custom PHP framework, and led technical architecture for multiple startups. This deep technical expertise combined with business acumen from IESE enables me to build scalable EdTech infrastructure.
Global Experience: From corporate environments in Rotterdam and London to entrepreneurial ventures in Barcelona, and now expanding to the USA market. I've seen how soft skills make or break careers—yet they remain unmeasured in traditional education.
Mission: Today, I'm building the technology infrastructure that makes soft skills visible, measurable, and developable at scale. We're transforming education from measuring knowledge to developing whole humans.
Building the Future of Education & Development



Trusted by Leading Institutions
IESE Business School Partnership
Implementing PES across MBA and Executive Education programs for comprehensive soft skills assessment.
UIC Barcelona Integration
Full deployment of competency evaluation system across multiple faculties and programs.
2024
Launched PES in USA market
2023
Secured partnerships with top business schools
2022
Pivoted to scalable PES platform
Latest Insights
Why Universities Measure Grades, Not Growth
The fundamental flaw in higher education assessment and how we're fixing it...
Read on LinkedIn →Building EdTech Infrastructure
From custom solutions to scalable platforms - lessons learned...
Read on our blog →The Future of Soft Skills
How AI makes human competencies more critical than ever...
Read the manifesto →Let's Build the Future of Education Together
Whether you're an educator seeking to measure what matters, an institution ready to implement competency-based assessment, or an investor interested in scalable EdTech infrastructure—let's connect.